HEADSTANDS FOR MALLORY 2023 #HFM2023
A young woman named Mallory Brewer, suffered a fatal ruptured brain aneurysm with no warning signs at the age of 27. Mallory was a former collegiate gymnast at the University of Pittsburgh. She flipped through life and made an impact on everyone she met. Mallory’s family & friends launched the Headstands For Mallory campaign, in her honor during the month of June. Please join us by posting a handstand in June to celebrate her zest of life AND raise Brain Aneurysm Awareness!
WE NEED YOUR HELP!
Help us spread brain aneurysm awareness and prevention. On June 1st, we will announce HFM2023. We will invite you to join the fundraiser or you can start your own.
1. Post Your Handstand
Participants agree to post a photo of them doing a handstand on their feed, add the HFM2023 fundraiser button to their post, tag @thebeefoundation, share a brain aneurysm prevention fact, and nominate at least 3 friends to join in.
Participants will nominate at least 3 friends to join in to help make sure they know the facts about brain aneurysms.
3. Join Our Fundraiser
Participants will be invited to join our Instagram fundraiser or they
can start their own, so they can add the fundraiser button directly to the post and feature it on their profile. This is essential to maximizing fundraising for research and prevention.

SOCIAL MEDIA GUIDE

SAMPLE POSTS

Sample 1 – Copy and Paste the text below:
Brain aneurysms rupture every 18 minutes. That is about 18 ruptures during every gymnastics meet.
Please consider getting involved and helping spread brain aneurysm awareness and prevention. I nominate
1.
2.
3.
#HFM2023 #athletesforaneurysms @thebeefoundation
Profits from The ‘Bee” Leo will be donated to The Bee Foundation in support of Handstands for Mallory 2023 as part of the Athletes for Aneurysms campaign!
GIVEAWAY ALERT: Join us in honoring mallory and you could win a $100 foxyleotard giftcard. Learn how to enter here!
HOW TO BECOME A FUNDRAISER
If you agree to join the Athletes For Brain Aneurysm Awareness fundraiser on Instagram, you will be invited to join our fundraiser.
Once you accept, you can add the donate button directly on your post so your audience will be able to get involved and learn more about Mallory and other young athletes whose lives have been impacted by this devastating disease and TBF all in one place.
