HEADSTANDS FOR MALLORY 2022 #HFM2022
A young woman named Mallory Brewer, suffered a fatal ruptured brain aneurysm with no warning signs at the age of 27. Mallory was a former collegiate gymnast at the University of Pittsburgh. She flipped through life and made an impact on everyone she met. Mallory’s family & friends launched the Headstands For Mallory campaign, in her honor during the month of June. Please join us by posting a headstand in June to celebrate her zest of life AND raise Brain Aneurysm Awareness!
WE NEED YOUR HELP!
Help us spread brain aneurysm awareness and prevention. On June 1st, we will announce HFM2022. We will invite you to join the fundraiser.
Participants agree to post on their feed, add the HFM2022 fundraiser button to their post, tag @thebeefoundation, share a brain aneurysm prevention fact, and nominate at least 3 friends to join in. If you tag TBF as a collaborator on the post it must have the fundraiser button.
2. Join Our Fundraiser Or Start Your Own
Participants will be invited to join our Instagram fundraiser so they can add the fundraiser button directly to the post and feature it on their profile. This is essential to maximizing fundraising opportunities for research and prevention.
3. Bee a Sponsor
We are actively seeking sponsors willing to match $1/ handstand or donating something we can raffle off to participants. If you know of any relevant brands, we would love to hear about them.
SOCIAL MEDIA GUIDE
SAMPLE POSTS
Sample 1 – Copy and Paste the text below:
This handstand is in honor of a young woman whose life was taken too soon after suffering a fatal ruptured brain aneurysm with no warning signs at the age of 27.
There are almost 500,000 deaths worldwide each year caused by brain aneurysms, and half the victims are younger than 50.
Please consider getting involved and helping spread brain aneurysm awareness and prevention. I nominate
1.
2.
3.
#HFM2022 @thebeefoundation
Women are more likely than men to have a brain aneurysm (3:2 ratio).
Please join us by posting a headstand to celebrate her zest of life AND help spread Brain Aneurysm Awareness and Prevention! We nominate:
1.
2.
3.
#HFM2022 @thebeefoundation
Sample 3 – Copy and Paste the text below:
Brain aneurysms can occur in anyone and at any age. They are most common in adults between the ages of 30 and 60 and are more common in women than in men.
Please consider getting involved and helping spread brain aneurysm awareness and prevention. I nominate
1.
2.
3.
#HFM2022 @thebeefoundation
HOW TO BECOME A FUNDRAISER
If you agree to join the HFM 2022 fundraiser on Instagram, you will be invited to join our fundraiser on June 1st.
Once you accept, you can add the donate button directly on your post so your audience will be able to get involved and learn more about Mallory and TBF all in one place.
